Showing posts with label coway. Show all posts
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3:56 AM

COWAY has announced that South Korean boy group 2PM is the new brand ambassador for the year 2012, and replaced the popular girl group Girls' Generation.

Coway believes that 2PM will be able to help in expanding the company's domestic as well as international market through its young and lively image.

James Park Jaeyoung, the managing director of Coway Malaysia. commented about 2PM being the new ambassador of Coway "Coway and 2PM share many characteristics in common. We are both arising global brands with young and aggressive marketing strategies. We truly believe that as the new ambassador, 2PM is going to play its role to increase our brand awareness in Asian Pacific countries,".

Besides representing Korea, a variety of advertising activities will be carried out by 2PM in different countries among Asian Pacific, which include Japan, China, Thailand, Malaysia, Taiwan, Hong Kong, Indonesia, Vietnam and Singapore.



CREDITS: THE SUN NEWSPAPER (SOURCE)
Edited by: angelclowie18@dkpopnews.net
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3:33 AM


Advertising of Coway in 10 DIFFERENT COUNTRIES! – they didn’t say that boy group 2PM will be filming an advertisement for the 10 countries but for now we know they are doing so for Korea, Malaysia, Thailand and Japan.
WoongJin Coway introduced 2PM as their new model on February 14th. They believe that 2PM, who are emerging as one of the top stars of Asia, will be able to help them expand their domestic and international market with their young and lively image. Also, 2012, named as the year of global communication, will heighten awareness of Coway’s purifier brand in the overseas market. They will also match the current trends in order to match product advertising.Not only only in Korea but they are planning a variety of advertising activities in 10 different countries; Japan, China, Thailand, Malaysia, Taiwan, Hong Kong, Indonesia, Vietnam, and Singapore.

translated by JunhoBrand
Source: news.nate.com
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