Miss A's member Bae Suzy has joined the top CF stars owning 10 billion Korean won from endorsements.
Debuted as a member of Miss A in 2010, Suzy received her first advertising offer inFebruary, 2012. According to recent statistics of Korean media, after more than a year,Suzy has signed contracts with 22 different brands, equivalent to 10 billion won (8.9million USD).
With this huge figure, Suzy became the most favorite idol for endorsement among K-pop girl groups, and she also had the most CF deals among idols. With 600 million won ($ 540,000) for each contract, this figure is equivalent to SNSD's YoonA and actressJeon Ji Hyun, Song Hye Kyo. Though the seniors are paid higher than Suzy, their numbers of CFs are not as many as Suzy.
A representative of advertising company said, "The idol is normally idol but Suzy canexpand in the field of acting. Because she is both an idol and actress, she has the bestcondition to become a CF star. Most of our customers are in their 30s and 40s so the presence of Suzy is a difference. Among Kpop idol world, SNSD or Suzy is the most favorite selection".
A representative of advertising company said, "The idol is normally idol but Suzy canexpand in the field of acting. Because she is both an idol and actress, she has the bestcondition to become a CF star. Most of our customers are in their 30s and 40s so the presence of Suzy is a difference. Among Kpop idol world, SNSD or Suzy is the most favorite selection".
A marketing professor added, "Many idols got bad rumors after debut, but Suzy has a clean image and has few antifans. Her natural and innocent look is also her advantage".
Suzy is also predicted to surpass Song Hye Kyo in the near future.
Written by Jenny@DKPOPNEWS
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